At WWDC, Apple says it will use AI to tag apps to improve discoverability on the App Store

At WWDC, Apple says it will use AI to tag apps to improve discoverability on the App Store
techcrunch.com

by Sarah Perez • 2 hours ago

Apple announced at WWDC 25 it will use AI to create "App Store Tags" for apps. These tags, initially AI-generated and human-reviewed, will highlight app features to improve discoverability. Users can search by tags, leading to curated collections. Developers can manage their app's tags in App Store Connect.

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